One Taikoo Place & PCCW Tower Transforming into PURE Fitness Taikoo

The Vision

• One Taikoo Place and PCCW Tower are being transformed into PURE Fitness Taikoo
• PCCW will become Hong Kong’s ultimate strength and conditioning destination.
• One Taikoo Place will become an unrivalled Group Fitness hub.

The Details

Key Dates & Access During Transformation

1–31 July

• One Taikoo Place is closed for renovations.
• PCCW remains open as usual during this period.

1 August

One Taikoo Place reopens with:

• New Group Fitness & Indoor Cycling studios
  Starting 1 August, all Group Fitness classes will be held at One Taikoo Place.

1 August – 30 September
PCCW remains open with phased refurbishment (disruption minimised).

1 October
PCCW revamp complete, featuring

• New world-class Strength Equipment and dedicated HYROX Zone
• PURE Fitness Taikoo is fully complete (includes One Taikoo Place + PCCW Tower).
• Re:set Taikoo opens at One Taikoo Place.

What Happens After Transformation (1 Oct 2026 – 31 Mar 2027)

• Access to PURE Fitness Taikoo.
• Keep your existing rate until your contract is fulfilled or 31 March 2027 (whichever is later).

By 31 March 2027 – Choose one option:

1. Continue access to PURE Fitness Taikoo at the rate in effect OR
2. Choose another location (no new commitment required) OR
3. Terminate your account

You don’t have to decide now. You will be reminded closer to the date.

Recap

Important Note for All Cardholders

Please check your email for specific details.
We’re committed to supporting your fitness journey, so feel free to contact us if you have concerns.
Thank you again for your patience and understanding. We can’t wait to welcome you back to enhanced, more gratifying fitness offerings.

PURE Team